The Importance of Building Relationships

Although law school admissions have decreased in the past 2 years, the competition between law firms is at an all time high.
A great reason to make sure your associates know the most successful tools for growing their business.
Jim Hassett talks about teaching associates to build stronger relationships. A valuable marketing tool but one that comes at a cost of decreasing their billable hours a little. It will pay off at the end.

Marketing should be a bigger topic in law school and at larger firms.